Educational Article | Tea Journey Magazine
Educational Article | Tea Journey Magazine
Dan Bolton is the rockstar behind Tea Journey magazine, an industry classic. Dan publishes authoritative articles that benefit the tea community. After over a decade of publishing Tea Journey’s website is rich with content, generating traffic.
One article by Peter Keen has consistently performed well “Pesticides in Tea: Getting a Clear Picture Not a Vague Impression”. This article is among Tea Journey’s most successful articles; it’s the second biggest contributor to website traffic.
The article was first published in 2018, and over the last three years, traffic levels have declined for “Pesticides in Tea: Getting a Clear Picture Not a Vague Impression”.
In November 2018, the article generated 581 monthly visitors.
By November 2021 the article contributed 44 monthly visitors to the Tea Journey website.
Steeped Content focused on improving the article’s traffic, authority, and user experience.
Improving traffic involved improving On-Page SEO; tactics such as improving readability and keywords were used.
Steeped Content also found and referenced relevant research, to improve the article’s authority.
Here are the results achieved for “Pesticides in Tea: Getting a Clear Picture Not a Vague Impression”
Transformation
Pesticides in Tea: Getting a Clear Picture Not a Vague Impression
Before | After | Change | |
---|---|---|---|
Words | 2,645 | 3,228 | 22% increase |
Sentences | 181 | 234 | 29% increase |
Grammarly text Score | 91 | 98 | 8% increase |
Readability | Grade 9 | Grade 9 | Same |
Page Authority | 0 | 13 | 13000% increase |
Studies Cited | 0 | 11 | 11000% increase |
Organic Traffic | 123 monthly visitors | 209 monthly visitors | 70% increase |
Keywords | 9 | 37 | 311% increase |
SERP Position for “pesticides in tea” | 4 | 3 | 25% improvement |
What Dan Bolton Says
"Mackenzie's content marketing strategy for Tea Biz was comprehensive; it had clear, valuable insights. Her competitive research was extremely valuable, as was her content analysis."
